In a new initiative, IPT, represented by its Board Member Mr. Zakhia Issa, signed a sponsorship agreement with "Step Ahead" professional training center, represented by its owner Mr. Fouad Gerges, to support the #KeepItClean awareness campaign against the use of performance-enhancing drugs. The signature of the agreement took place at IPT headquarter in Amchit.
Gerges stated that the campaign's objective is to spread awareness on the harmful effects of steroids intake and to drive athletes and sports amateurs to reach their full potential without using performance-enhancing drugs.
In his turn, Issa indicated that this sponsorship expresses IPT’s commitment to support the message of #KeepItClean for a healthier athletic lifestyle without steroid intake.
The campaign’s next step will be to spread awareness in schools, universities and sports academies in Lebanon.
Follow the campaign during the Lebanese #Basketball Championship 2015-2016 on @LBCILebanon! Games will be broadcasted live every Friday at 4 pm, and Saturday and Sunday at 6 pm. Don't miss the "Best Player of the Game" segment at the end of each game. You can express your support to Step Ahead and IPT by sharing the core message #KeepItClean on social media. Follow IPT Group, Step Ahead, and LBCI Sports on Facebook and Instagram.
Click here to watch the video of the campaign.
In The Media:
- Press Release: arabic version
- Online News Articles: Assafir.com- Al Anwar.com- Al Joumhouria- Sportkello.com- Malaeeb.com- News Sports Info.com- Lebanon Sports.com-
Arabasket.com- ِAl Kalima Online- Al Mada.org- Addiyar- Al Mustaqbal.com- Al Ahed news- Shafaqna
- Newspapers: Al Balad- Addiyar- Al Joumhouria